Arrived in Paris by the Trans-Siberian Express with little money and without precise plans, Irié worked for Kenzo Takada from 70 to 79, after a brief stint with Hiroko Koshino. He launched his own collection and opened a shop in 1983, on a whim, he said, after buying a Corinthian column at the flea market, which had to be sheltered. Irié, omnipresent, has always kept control of everything. Despite his success, he seems to have voluntarily maintained a human dimension. Its style combines simplicity and efficiency, a form of very raw elegance, adaptable and customizable, for all women. It is also colorful and likes to play with patterns, floral, fancy or animal. Comfort and convenience are always central. Sometimes unusual details, sequins, holographic prints, plastic are added. It's a bit of an idea of effortless Parisian chic for any occasion. He said he was motivated to create clothes that allow a woman to have lunch with her banker in Paris 16th, then drink a hazelnut coffee with Left Bank friends. Its signature material is Irié Wash, soft and light stretch, machine washable. His influences are very French: fascinated by the world of Truffaut and Godard, Parisian life from café to café, he adds a few Japanese notes in the second reading, here and there. His Parisian boutique, all in chrome and mirrors, colored marbles and adorned design, in no way reveals the desire not to develop further, to avoid power games and notoriety problems. We invite you to discover it!